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Kyte: Disrupting the Car Rental Model at the Right Time

Auto Rental News • Aug. 5, 2020

As carsharing struggled to grow, Kyte saw an opportunity: “Today, more than 80% of our bookings come from local business and leisure rentals,” says Schoenack. “These types of bookings traditionally have high customer lifetime value, but they’ve been disappointed by carsharing players and by the inconsistencies of P2P rentals.”