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News and Press

Online Traffic Sources Often Determined by Topic

O'Dwyer's • May 25, 2017

Publishers routinely spend a dizzying amount of time refining and retooling algorithms in an attempt to improve search engine optimization, but do they ever consider how an article’s subject matter influences where readers are likely to find it?

Clique Media Group Unleashes Slackbot To Boost Audience Development

ad exchanger • Dec. 20, 2016

Data-driven editorial just added a new weapon to its arsenal: a Slackbot.

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Blog Posts

Content Analytics Shouldn’t Be Scary: A Letter to Journalists

May 30, 2023

Leveraging Subject Matter Experts and AI Tools: The Future of Content Creation

May 23, 2023

How Our Marketing Team Uses Parse.ly: An Inside Look

May 9, 2023

Parse.ly Feature Update: Twitter Social Interactions Discontinued

April 25, 2023
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