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News and Press

Online Traffic Sources Often Determined by Topic

O'Dwyer's • May 25, 2017

Publishers routinely spend a dizzying amount of time refining and retooling algorithms in an attempt to improve search engine optimization, but do they ever consider how an article’s subject matter influences where readers are likely to find it?

Clique Media Group Unleashes Slackbot To Boost Audience Development

ad exchanger • Dec. 20, 2016

Data-driven editorial just added a new weapon to its arsenal: a Slackbot.

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Blog Posts

7 KPIs That Measure The Impact of Your Content Marketing

October 28, 2020

[Webinar Recap] The Audience Journey: Crafting Content That Drives Actionable Results

October 16, 2020

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The rise of content, a path to sustainable growth

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