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News and Press

Online Traffic Sources Often Determined by Topic

O'Dwyer's • May 25, 2017

Publishers routinely spend a dizzying amount of time refining and retooling algorithms in an attempt to improve search engine optimization, but do they ever consider how an article’s subject matter influences where readers are likely to find it?

Clique Media Group Unleashes Slackbot To Boost Audience Development

ad exchanger • Dec. 20, 2016

Data-driven editorial just added a new weapon to its arsenal: a Slackbot.

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Blog Posts

How Microsoft XBox is Using Content Analytics to Capitalize on Rapid Growth

April 15, 2021

Your Customers Are Speaking To You, But You’re Not Listening

April 2, 2021

How 2020 Impacted the Content Landscape and What that Means for Content Creators

March 18, 2021

Content Analytics – Piece of Cake?

March 12, 2021
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